UTC News

Date ArticleType
7/27/2015 Past Marketing Exec P2P Forums
Customers Are Digital Natives — Is Your Marketing?

With 182 million smartphones in use in the U.S. today, 210 million Facebook users, and $349 billion in online retail sales forecast for 2015… your customers are digital!

Scott Rackham, (bio), Senior Consultant at Sprout Marketing, spoke to attendees about connecting with your customers online in ways that are scalable, affordable and effective.

This event is reserved for the senior person responsible for marketing at a UTC technology company (Director, VP level or higher).

The Marketing Peer-to-Peer Executive Training is co-chaired by Mark Fredrickson, Vice President, Snapp Conner PR, and Marissa Nichols, Strategy Planner, MRM // McCann.

Event Items:

Materials are available to UTC Marketing Exec P2P Forum members only

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